Sanela Diana Jenkins Net Worth (Money & Salary)

Sanela Diana Jenkins’ Net worth Explained

Sanela Diana Jenkins, a Bosnian entrepreneur, philanthropist, and reality television star, has a net worth of $300 million. She has successfully launched a drink startup and established herself as a respected human rights activist worldwide.

May 11, 2022, marked Diana Jenkins’ debut as the newest cast member on the 12th season of Bravo’s reality series “The Real Housewives of Beverly Hills.” After one season, she left the show.

Aside from her reality show fame, philanthropy, and entrepreneurship, Sanela Diana Jenkins gained attention for selling a mansion in Malibu to WhatsApp founder Jan Koum in February 2021 for $87 million, as detailed in this article.

Sanela Diana Jenkins’ Background

Born in Sarajevo in 1973 as Sanela Dijana Ćatić, Diana was raised in a middle-class family. Her father was an economist, and her mother worked as an accountant. They lived in a typical concrete apartment block during the Yugoslavian communist era.

During the Siege of Sarajevo in April 1992, Diana’s younger brother was tragically murdered by Serb soldiers. She fled Bosnia, spent over a year as a refugee in Croatia, and eventually moved to London, where she resumed her studies at City University. Despite language barriers, she excelled in math and earned a BSc degree with honors in Computer Science and Economics.

Unlike many Yugoslavian refugees, Diana gained permanent citizenship in the UK due to her academic achievements and lack of reliance on government assistance.

Melissa Odabash Swimwear Venture

After various jobs, Diana saved enough to open a jewelry store in London. Partnering with model Melissa Odabash, she co-launched a successful swimwear line favored by celebrities like Kate Moss and Elle Macpherson. Diana continues to co-own the brand, which remains popular.

Sanela Diana Jenkins’ Personal Journey

In 1999, she became Sanela Diana Jenkins upon marrying British banker Roger Jenkins, whom she met at the gym.

After having two children, they divorced amicably after a decade, describing it as “the happiest divorce ever.” In 2020, Jenkins had a child with her boyfriend Asher Monroe, and the couple announced their engagement. After a miscarriage, they later shared the news of expecting another child in December 2022.

Diana Jenkins’ Divorce Settlement

Following her divorce, Diana received an estimated settlement of $300 million, instantly propelling her into the ranks of the UK’s wealthiest women. She relocated to Southern California, acquiring a remarkable 3-acre clifftop property in Malibu to focus on philanthropy and her entrepreneurial pursuits.

Neuro Drinks & Entrepreneurship

Besides Melissa Odabash swimwear, Sanela Diana Jenkins is the founder of the health drink company Neuro Drinks. The brand presents itself as a healthier option to soda and caffeine, offering lines that aid sleep, reduce stress, boost immunity, and enhance energy. She serves as the company’s Chairwoman and CEO.

Sanela Diana Jenkins’ Philanthropic Endeavors

Known for her extensive philanthropy, Diana has donated millions to various causes.

In 2002, she founded the Sanela Diana Jenkins Foundation for Bosnia and Herzegovina in Memory of Irnis Catic, reportedly the largest privately funded Bosnian philanthropic organization.

Later, she established the Sanela Diana Jenkins Human Rights Project at the University of California in 2008.

Her Jenkins-Penn Haitian Relief Organization aided victims of the 2010 Haiti earthquake, and she organized fundraisers for the Elton John AIDS Foundation. Additionally, she posted bail for former Bosnian President Ejup Ganić and helped raise over $10 million with George Clooney for the “Not on Our Watch” organization spotlighting human rights violations in Darfur.

In 2022, the Sunela Foundation was launched by Diana with a donation of $100,000 for Lion Air Flight 601 victims.

Achievements and Recognitions

In 2012, Elton John honored Sanela with the Enduring Vision Award from his Elton John AIDS Foundation. Similarly, she was recognized as one of the “World’s Top Three Justice Innovators” by the Hague Institute for the Innovation of Law that year.

In 2013, she received the Isa-beg Ishaković Award for Patriotism.

Malibu Mansion

These events occurred regarding Sanela Diana Jenkins’ properties:

1. In June 2020, Sanela Diana Jenkins decided to sell her Malibu mansion that she had purchased in the early 2000s for $21 million, ultimately selling it for $125 million.

2. Interestingly, she purchased this mansion after accompanying her friend, musician Kid Rock, who was house-hunting for himself but ended up not making the purchase, leading Diana to acquire the property.

3. Moving forward to February 2021, news broke that Jenkins sold her Malibu property to her neighbor, Jan Koum, for $87 million, who already owned a neighboring property acquired for $100 million in 2019, totaling his real estate investment in Malibu to around $200 million.

4. Later in October 2021, she acquired a 4-acre estate in Hidden Hills, California, with a mansion spanning 13,000 square feet for $13 million. In May 2023, she put this property on the market for $20.5 million.

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